Case studies
32 million drug-related questions and answers on MSN Messenger
Talking to teenagers in a familiar environment has worked. In less than a year, 340,000 people have had their questions about drugs answered by the FRANK Bot on MSN.
Flixster draws crowds to Orange BAFTAs
We helped Orange attract younger users to the BAFTAs through Flixter and Facebook. This drove 10% of the total traffic to the Orange BAFTA Film Awards microsite.
NHS Direct: Callers make the switch
We helped NHS Direct reduce dependence on their phone centre and boost traffic to their website by increasing visibility in the digital space.
Virtual enterprise message increases VAIO sales
Our WAP portal on Reuters generated 10,000 content views and 7,600 mobile advertorial views. Target business users were reached at a cost of 5p each and increased sales of the Sony VAIO.
Sky adds £3.7 million at no extra media cost
Reaching 98% of the online population every month, Sky had already done everything possible to hone, optimise and improve their media effectiveness. To get a significant improvement needed a radical, creative approach...