Broadband and Connectivity
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Sky affiliates increase sales by 105%
We helped Sky improve the efficiency of their affiliate marketing programme through strict monitoring of affiliate performance as well as trademark protection and active management of brand terms on search engines. This led to a 40% decrease in cost on brand terms and a 105% increase in sales.
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Sky adds £3.7 million at no extra cost
Reaching 98% of the online population every month, Sky had already done everything possible to hone, optimise and improve their media effectiveness. To get a significant improvement needed a radical, creative approach...