Technology and Communications
The Sony WAP portal on Reuters generated 7,600 branded page views and was the most-visited WAP site Reuters had ever produced.
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Orange Business Workplace Revolution
Orange wanted to increase their presence in the business marketplace as a mobile network for corporate use. We partnered with Times Online which has a market-reach of one million business people and tasked them with creating a business content hub. A "straight-talking" approach was adopted, focusing on the benefits of mobile communications from a human perspective.
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Relaunching the Sun - turning flirters into worshippers
The Sun was already an innovator in the online space. They were the first online newspaper to feature homepage video content and the first news site to offer a short code MMS system, letting users text in stories and pictures. We were tasked with driving more users to The Sun and specifically to increase the stickiness of their readers. The aim was to get visitors to come back again and again of their own accord.
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Flixster draws crowds to Orange BAFTAs
We helped Orange attract younger users to the BAFTAs through Flixter and Facebook. This drove 10% of the total traffic to the Orange BAFTA Film Awards microsite.