Search training services

Search marketing is a new and complex marketing channel. To achieve success, clients need to understand the specialist skills and disciplines behind effective Search marketing. These include website design and strategy, data analytics, PR, media and marketing – as well as secure multiple stakeholder buy-in.

i-level designs and delivers training courses to support specific client skills or knowledge gaps. We can show designers how to build SEO-friendly websites, marketing teams how to develop link-building strategies, editors and copywriters how to write optimised copy using internal content management systems and PR teams how to optimise and syndicate press releases through search engines and news feeds. We can also simply educate senior stakeholders on the importance of Search marketing and the role it plays in improving business results.