BP attempts to erase carbon footprint
01/11/2007
BP which has been fined heavily for breaching the US Clean Air Act and separately for polluting an Alaskan lake is also ironically the only oil giant to promote an environmental cause via a computer game. In partnership with Electronic Arts, publishers of SimCity Societies, BP aims to educate the next generation on low carbon power alternatives. The game, out this month, will allow players to make choices and see the resulting implications. For instance, the least expensive buildings are also the biggest producers of carbon dioxide. When gamers’ carbon ratings reach critical levels, the game will issue alerts.
Delicious
Digg
reddit
Facebook
StumbleUpon