Archive - The Leveller
In 1999 i-level produced the first edition of The Leveller, a monthly newsletter looking at news from across the digital world. Each edition contained a brief news round up from the past month, Comment by one of our industry experts, Bitesize - a light hearted look at some of the amusing stories across the web and Numbers, the highly regarded stats section.
In September 2009, it was decided that The Leveller would be coming to an end. Below is the archive that showcases all editions between April 2007 and September 2009. i-level continues to be committed to being the thought leaders in the communications industry and will soon be launching an alternative to The Leveller, so please check back here soon for further information.
If you have any comments or suggestions please contact the Marketing team.
September 2009
Apple approves Spotify app for iPhone
Apple has announced it has approved Spotify’s much anticipated iPhone app, despite the potential threat it poses to Apple’s iTunes.
Twitter Litter
UK online buyers on the increase
August 2009
Twitter changes home page to focus more on search
Twitter has redesigned its homepage to focus more on search with the intention of demonstrating how useful it can be to new users.
July 2009
Citizen Journalists
With the Iranian government preventing journalists from reporting on the demonstrations, young Iranians have been using Twitter and YouTube to tell the world what is happening.
June 2009
Google Chrome 2
Google has released an updated version of its web browser Chrome, eight months after its initial launch.
The Classical iTunes
Twitter still behind MySpace and Facebook
May 2009
Web cashes in on Boyle
Susan Boyle, the Scots singing star of Britain's Got Talent, has become the web phenomenon of 2009 so far.
Back in the day
Love in a recession
April 2009
The Leveller Retail Special
Click here to see the April Leveller's special retail edition
How a library could end up killing off the MP3
Twitter to reach its peak?
March 2009
4 billion mobile connections and counting
The world passed its four billionth mobile connection in February, marking another milestone along the road to the ubiquitous wireless connectivity of every human being.
The top 5 selling games in 2008
Microsoft retail store to rival Apple
February 2009
Do you suffer from Cyberchondria?
Web search results can lead users to jump to incorrect conclusions about their health. By searching for illnesses that list “headaches” as one of the symptoms, you could easily find links to tumours!
Wireless power hits Vegas
Traffic to Twitter increases ten fold
January 2009
Scotland's new domain .scot
Scotland's bid for independent recognition is to reach cyberspace. The SNP government is preparing to mount an official application for a new domain this year.
YouTube Symphony
Most popular newspaper sites in the UK
December 2008
What's next for mobile?
Austrian designer Philip Breuss will soon see his 5 year project Wikitude take shape. Wikitude allows users to point a 3G phone at any building, as if taking a photo, and then will have the option to pull up Wikipedia pages based on the image.
What brands can learn from the Obama campaign
comScore's top UK Web rankings
November 2008
Lights, camera, YouTube
Movies given out free on the internet have been a lofty concept, until Michael Moore released his movie, Slacker Uprising, exclusively for the download market. YouTube’s platform has proved very successful for the animated and live short film genre, with up and coming Directors being able to showcase their work with the greatest of ease.
Search, we've come a long way baby
The potential of mobile gaming
October 2008
Mr Brown to give internet to the UK for £700
Gordon Brown announced at the Labour Party conference last month a £300 million initiative to ensure that all school-age children have access to the internet.
A bit fit
E-commerce shows no signs of stopping in the UK
September 2008
Murdoch values MySpace at $6bn
Rupert Murdoch, chief executive of News Corp, has told investors that MySpace.com, the internet company acquired a year ago for $580m, could fetch $6bn if sold today.
"Frolleagues" annoying you at work?
Branded search terms on the rise
August 2008
Media Village at the London Olympics
The East London Business Alliance, (ELBA), along with the Olympic committee has put an initiative into action to place media at the forefront of the London Games in 2012.
Drive with Wifi
Brazil reaches 40 million internet users
July 2008
Game on
Electronic arts argue against recommendations that Cinema style rating should be applied to the gaming world. The Byron Review offers support that ministers should be passing legislation to rate games more strictly.
Get ready for .sports, .fun, .anything
Brits still support football online
June 2008
Will it be the web that wins it for Obama?
As the US Democratic party nomination for presidential candidate comes right down to the wire, rivals Barack Obama and Hillary Clinton are using email and online advertising as a key tool to get supporters on-side.
Getting ahead with content – the new search currency
Telegraph overtakes The Guardian in online race
May 2008
Tesco tunes up for download war
Not content with having dented rivals in areas as diverse as clothing, cosmetics and insurance, this month Tesco takes on Apple in the world of digital music downloads.
Shock therapy in the Google economy
Top Ten Podcasts
April 2008
UK tells parents to get internet wise
Children’s internet usage is coming under ever more intense scrutiny in the UK, with a growing number of reports published recently.
Online Ad Exchanges - Coming of Age?
The world's most innovative companies
March 2008
Social web browsing arrives
Flock 1.1 an upgraded version of Mozilla’s new social media web browser, takes the interactive networking on the internet to a completely new level.
A talkative pair of trainers
Hollywood and FBI share web tools
February 2008
Ad-supported model favoured for games
Electronic Arts' Battlefield Heroes will be freely available online but not in shops later this year.
RSS: breaking the barriers
Geek gear gets funky
January 2008
Kangaroo skates into reality
The much talked-about three way joint venture between BBC Worldwide, ITV and Channel 4, dubbed Project Kangaroo will take off in 2008.
Looking ahead and back
Of grooves, keitai and Shibuya
December 2007
Young Europeans make the switch
Europeans in the 16-24 year-old bracket now use the internet more frequently than they watch TV.
Will mobile internet boom or bomb in 2008?
Dreaming of a green Christmas
November 2007
Tech makers join hands with developers
In a radical departure from previous practice, Apple, MySpace and Nokia will allow third parties to develop applications for them.
Music industry feels sign 'o' the times
BP attemts to erase carbon footprint
October 2007
Google explores UK mobile markets
Google plans to move into the UK wireless market following recent moves by Ofcom.
How far is perception reality?
Holy Connection
September 2007
Pensioners are bigger surfers than teens
Uk silver surfers now spend 42 hours a month on the internet compared with 18-24-year-olds(37.9 hours).
Consumers deserve ethical advertising
Boot camp to cure internet addiction in China
August 2007
Search giants in privacy race
Ask.com has announced plans to make web searches completely anonymous.
An abundance of fish and butterflies
Diddy's digital recruitment drive
July 2007
Will iPhone live up to its promise?
As The Leveller went to press , Apple's iPhone was due to go on sale in the US.
It's not about blogs, but trialogues
A Suitable IT boy
June 2007
Feeding frenzy in online world
It's been talked about forever, but finally it's here: the big players tussle to get a slice of the burgeoning web video market.
e-Chuggers should know I like my tea with two sugars
Take the Yahoo! green pledge
May 2007
Bloggers challenge old media after Virginia shootings
The tragic events at Virginia Tech in April will "go down as the first Web 2.0 national nightmare".
Significant Partners
Mii too
April 2007
ThermoOptic Sensory Hyperphysics discovered
The internationally reowned Herges Institute in France has stumbled across an unexpected phenomenon in Search Engine studies.
Looking out for love..in digital space